It also means that the fight did not do all that much better than Alvarez’s upset decision loss when he challenged light heavyweight titlist Dmitry Bivol in May in a fight that generated a disappointing total of approximately 520,000 buys in the United States. That means Alvarez-Golovkin III would have to be considered a major disappointment, considering that, according to sources, DAZN needed far more buys than 600,000 to break even given the reported $75 million combined it guaranteed to Alvarez and Golovkin. Of the overall total, about 200,000 were from non- DAZN subscribers, according to sources. The total includes buys from DAZN subscribers, who paid $64.99 for the event on top of their monthly or annual subscription fee, and those who purchased the fight card for the one-off price of $84.99 on traditional linear television and satellite services as well as digitally via PPV.com. One of the sources said the fight had a chance to hit 600,000 buys. ![]() ![]() ![]() 3 on Saturday night at T-Mobile Arena in Las Vegas generated between 550,000 and 575,000 pay-per-view buys in the United States, multiple industry sources told Fight Freaks Unite on Tuesday. Undisputed super middleweight champion Canelo Alvarez’s clear unanimous decision over rival Gennadiy Golovkin in their third fight did not come close to doing the kind of business of their first two thrilling middleweight championship fights.įight No.
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